From “Think to Ink”

Our team includes experienced resources to meet all of your marketing needs, including marketing strategy creation, communication and media planning, copywriting, and superior graphic design that brings it all together.

Personalizing for Channel & Customer Segmentation

We can provide everyone you touch with their own personalized version of your marketing materials. Variable printing lets you personalize each piece. Change images. Change messages. And increase your direct response rates by as much as 20 to 30%. Use your data to speak directly to target groups — or individuals — addressing their specific wants, needs and concerns — one-to-one. Whether your project requires one message for distributors and another for end users, or one version to bankers and another for architects, our variable digital printing solutions can make sure they each receive a message tailored directly to them. You can even empower your internal marketing department and sales force by giving them the ability to create custom materials with a virtual storefront, accessed from your own website.

By adding online options beyond just print, Digital Color Imaging can now assist clients to build cross-media personalized campaigns, linking one-to-one print pieces with personalized URLs so each recipient enjoys their own personal experience with the brand. These web-based applications can give visibility into campaign success and financial performance, allowing communication relevancy to be continually improved based upon detailed information capture and purchasing trends.

In fact, just give us a call to let us know what you need, and we can take it from there!